All stories

Customer storyLondon

MissomaLondon

Macro detail, minus the macro rig

Missoma London
Client
Missoma London
Region
London
  • 120New pieces imaged / month
  • 6Detail shots per SKU
  • 100%Launch-day readiness

The story

Jewellery is unforgiving: reflections, skin tones, millimetre-scale texture. Missoma runs every new piece through holala's macro and on-model templates before it ever reaches a product page.

Demi-fine drops now launch with lifestyle, on-model and detail shots on day one — no waiting on a studio slot for a piece the size of a coin.

Ourcustomerszoomin.holala'smacrorenderssurvivethezoom.

Process

How we got there

  1. 01

    01 · Brief

    Brief

    One reference shot per style, straight from the warehouse or a phone.

  2. 02

    02 · Generate

    Generate

    Brand presets apply the look — model, light, set — across every SKU.

  3. 03

    03 · Publish

    Publish

    Channel-sized exports land in the store, marketplace and campaign feeds.