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Customer stories

How Meridian doubled its catalogue in a quarter

A customer story: replacing a month-long shoot cycle with same-day, on-brand product imagery.

Meridian used to gate every product launch behind a photo shoot. Booking studios, models and retouchers meant a four-week lead time before a single new SKU could go live on the storefront.

With holala, that lead time collapsed to an afternoon. The team doubled the live catalogue in a single quarter and freed its creatives to focus on art direction instead of logistics — the work that actually moves the brand forward.